We’re getting more and more Advertisers coming in looking for a particular niche of traffic and they’re willing to pay more for it.  Publishers, you’re MISSING OUT ON MONEY if you’re not segmenting your ad rotation!  Got a section of your site that contains a certain type of content or appeals to a certain type of visitor?  Create a separate Traffic Source for it!  Using the Excel upload feature it’s quick and easy to do!  And set your minimum bids HIGHER. Generally 15% to 20% higher for targeted traffic is perfectly acceptable!

We’ve got so many Advertisers looking for this, we’ll do this work for you!  Just email david@madisonavenue.com your Traffic Source and which niches to create Traffic Source for and he’ll set everything up for you!

On another note, my apologies for the LONG abscense from the blog.  I’ve been moving, my mom came to the Philippines to visit, and I’ve been sick.  That and honestly there’s SO much our programmers have rolled out recently it’s really daunting thinking about writing blog posts for all this!  But I’m really proud of the work they’ve done so I’ll be sure to chronicle all the wonderfulness next week!